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Vancouver Startup Two by Fore Inks Partnership Deal with RE/MAX - Brings Professional Expertise Online
Friday, November 27, 2015Company Profile | Follow Company
A leading real estate brand steps into the Internet-enabled future.
Kelowna, BC, November 27, 2015--(T-Net)--RE/MAX of Western Canada and Vancouver-based stratup company Two by Fore announced today a partnership that the parties expect will expand the amount of online, professional-quality real estate information available to home buyers and sellers.
RE/MAX has reportedly negotiated a discounted membership for its agents and brokers ranging from 5%-25% depending on the number of signups, as part of the partnership, and has indicated in a statement that it expects Two by Fore will be a unique platform to showcase the expertise of RE/MAX agents, and to generate leads as a result.
Two by Fore is an online real estate community site that brings real estate expertise together on topics of buying, selling, and maintaining a home. Users can post questions and get answers on major real estate topics from a community of users and real estate professsionals.
As a user-generated content site, all the questions and answers on Two by Fore are informed by a community of experts.
Quality is assessed through likes, which allow the best answers to rise to the top, as well as professionals who have demonstrated the strongest expertise to rise on leaderboards.
“Anyone who has worked with a highly qualified real estate agent knows that they offer a wealth of knowledge that provides exponential value to buyers and sellers. However, we knew from research that most consumers weren't benefitting from professional knowledge early in the process to make decisions about homes, neighbourhoods, prices or even their agents, said Adam Lerner, Two by Fore Co-Founder & CEO.
The Internet continues to change the face of real estate. According to 2014 data from the National Association of REALTORS®, 81 per cent of buyers frequently use the Internet to search for homes. As a result of Internet home search, 30 per cent found their agent, 24 per cent requested more information, and 13 per cent looked for general buyer tips and mortgage information. And while real estate information is currently scattered across traditional and social media and listings sites, Two by Fore brings knowledge together in one place backed by the expertise of professionals, according to the company's.
“Our partnership with Two by Fore will allow our Sales Associates to be further recognized as experts on various aspects of the home buying and selling process. This, along with RE/MAX of Western Canada's goal of being on the forefront of technology and innovation, makes our partnership with Two by Fore a natural fit,” said Elton Ash, Regional Executive Vice President, RE/MAX of Western Canada.
About Two by Fore
Online reputation matters in real estate. Two by Fore is where consumers access insider real estate expertise, and view the proven reputations of professionals. Through discussions on nearly every topic in buying, selling, and maintaining a home, the best answers rise to the top. This provides today's Internet-savvy buyers and sellers with transparency into real estate quality and expertise hard to find elsewhere. Learn more and join athttps://twobyfore.com.
About the RE/MAX Network
RE/MAX was founded in 1973 by Dave and Gail Liniger, with an innovative, entrepreneurial culture affording its agents and franchisees the flexibility to operate their businesses with great independence.
Over 100,000 agents provide RE/MAX a global reach of nearly 100 countries.
RE/MAX, LLC, one of the world's leading franchisors of real estate brokerage services, is a wholly-owned subsidiary of RMCO, LLC, which is controlled and managed by RE/MAX Holdings, Inc. (NYSE:RMAX).
With a passion for the communities in which its agents live and work, RE/MAX is proud to have raised more than $150 million for Children's Miracle Network Hospitals® and other charities.
For more information about RE/MAX, to search home listings or find an agent in your community, please visit http://www.remax.ca.
For more information, please contact:
Adam Lerner Wade Paterson
Co-Founder & CEO Social Media/Communications Coordinator
Two by Fore RE/MAX of Western Canada
accounts@twobyfore.com, (800) 276-7822 wadep@remax.ca, (250) 860-3628